Why Email Campaigns Are Still the Best Channel for B2B Sales
In the digital age, where technology and communication channels evolve at the speed of light, email marketing remains a crucial tool in the arsenal of B2B (business-to-business) marketing strategies. Despite the emergence of new platforms and trends, email campaigns continue to hold the top position as the most effective channel for B2B sales. Here’s why: […]
Triballi and B2B Email Marketing Evolution: Navigating the New Gmail and Yahoo Updates
Triballi Consulting use B2B email marketing as one of main outreach channels As we step into 2024, the digital marketing landscape continues to evolve, compelling B2B email marketers to adapt swiftly. A significant change is on the horizon following Gmail and Yahoo’s announcement of their updated policies, set to take effect on February 1st, […]